Talking to Aino
The chat is where you do almost everything. You don't fill in forms. You tell Aino, the assistant built into ainocrm, what happened, the way you would tell a colleague, and Aino updates the CRM for you. You can type or talk.
Start a chat
There are four ways to start talking:
- Click New chat at the top of the left sidebar.
- Type into the box at the top of your dashboard ("Tell me what happened, or ask about your pipeline…").
- Open an opportunity and type into the box at the top of its page. That chat is about that opportunity from the start. Account and contact pages have the same box, and your message says who it's about.
- Click the small + next to an opportunity in the sidebar ("New chat about this opportunity").
New chat
What happened today?
Tell me about a call, meeting, or email — I'll file it against the right deal and contacts. Or just ask me anything about your pipeline.
Or just talk to me⌘⇧SpacePress Enter to send. Press Shift+Enter for a new line. A message can be up to 4,000 characters long.
Tell it what happened
After a call, a meeting or an email, write it down in plain words. Names, numbers and dates are all useful. You don't have to say which opportunity it is if the company name makes it obvious.
From one message like that, Aino:
- Works out the company, the people and the opportunity. If they are new, it creates them and tells you ("I created a new opportunity… just say 'undo that'").
- Saves the call, meeting or email on the opportunity's timeline, with a short summary.
- Turns promises into follow-up tasks ("send the revised proposal by Friday" becomes a task due Friday).
- Saves an agreed next meeting and what you want to cover in it.
- Closes earlier follow-ups that your message shows are done ("sent the proposal yesterday" ticks off that task).
- Moves the opportunity to the next stage if what you said means it is ready, and tells you it did. If the move is wrong, say so and it moves it back.
- Asks for the deal value, products or close date in one question if they are still missing.
- Quick call with Maria at Acme — they signed off on the pilot budget! She wants the revised proposal with the onboarding broken out by Friday. Pekka joins our next call on Thursday at 10.09:40 AM
- 09:40 AM
Great news! I logged the call on Acme Pilot (Proposal · €48,000).
- Budget approval is a strong signal. Once they're reviewing the revised proposal, it's ready for Negotiation.
- New task: Send the revised proposal with the onboarding broken out, due Fri, Oct 9.
- Next meeting saved: Thu, Oct 8 at 10:00, with Pekka Virtanen joining.
One thing is still missing: when do you expect Acme to sign?
Logged interaction View deal - End of November.09:41 AM
- Got it — Acme Pilot is now expected to close on Nov 30, 2026. View deal09:41 AM
Under Aino's reply you see what it did: Logged interaction, and buttons such as View deal. These open a panel on the right with the latest information. Buttons at the top of the chat (View deal, View account) take you to the full pages. On a phone, both cover the chat: press Back to chat at the bottom right to return to it.
When it isn't sure, it asks
If a name could mean two opportunities, or a company it doesn't know, Aino asks a short question and shows the choices as buttons right under it. Click one, press its number on your keyboard, or type your own answer. Nothing is saved until you answer.
Had a call with Acme, they want to go ahead.
Pick one (or press its number), or type your own answer below
A word or two is enough
You don't need to spell things out. A short reply like "update", "yes", "add", "the first one", a date or a name continues what Aino just said. Whenever Aino offers choices or proposes a change, they appear as buttons under its message, so you can answer with one tap.
- Weekly insights for Nordvig Oy: public searches found Nordvik Oy, not Nordvig Oy, so check the name before using this research.09:40 AM
- Update09:40 AM
- Should I rename the account to Nordvik Oy?09:41 AM
- Rename the account to Nordvik Oy09:41 AM
- Done. The account is now Nordvik Oy, and the titles of its opportunities follow.09:42 AM
Fixing something you told it
One conversation is one logged meeting or call, however many messages it takes to tell it. Correct a name, a detail or who was there, and Aino changes what it logged rather than logging it again. If attempts at a name differ, it checks the name with you first. Report something on the same opportunity a moment later and it asks whether that's a new conversation. A meeting you've only planned becomes the opportunity's next meeting, not a logged one. If something did get logged twice, say so and Aino removes the extra one once you've confirmed.
- I met Paul Renzo from Orange Submarine, we talked about taking this into use.09:40 AM
- Logged the meeting with Paul Renzo on Orange Submarine. View deal09:40 AM
- Ol Renshaw09:41 AM
- Is it Paul Renshaw, not Paul Renzo?09:41 AM
- Yes.09:42 AM
- Fixed: the contact and the meeting now say Paul Renshaw. It is still one meeting. View deal09:42 AM
Ask it things
The same chat answers questions. Some answers open a panel on the right with numbers or a chart, next to the explanation.
| You want to… | Try saying |
|---|---|
| See one opportunity | "What's the status of the Acme deal?" · "Show me Glaston Automation Upgrade" |
| Change an opportunity | "Move it to Proposal" · "Set the value to €75,000" · "We expect to close in March" · "Give them 10% off" · "Remove the discount" · "Attach 20 seats of the Pro plan" |
| Prepare for a meeting | "Prep me for Thursday's Acme meeting" |
| Handle people | "Maria is the decision-maker" · "Jane's mobile is +358 40 123 4567" · "Bob also emails from bob@gmail.com" · "Bob left Acme" |
| Handle tasks | "Remind me to call Maria next Tuesday" · "What's on my list?" · "Mark the proposal task done" |
| Find problems | "Which of my deals need attention?" · "What's stalled?" · "Which deals are missing a close date?" |
| Check numbers | "What's my target this quarter?" · "Am I on track?" · "What's our pipeline coverage?" |
| Ask about customers and products | "Is Saab a customer?" · "What's the pipeline for Acme?" · "What could we sell Acme next?" · "What are our best-selling products?" · "Who are our top accounts?" |
| Decide where to spend time | "Where should I put my time?" (needs Focus) |
| Learn from past wins | "Do we have a reference for ServiceNow?" (needs won deals as references) |
| Close an opportunity | "Acme signed, it's done" · "We lost the Globex pilot, they went with a competitor" · "The renewal date for Acme is 1 March" |
| Record a signed document | "Acme signed the NDA" · "The NDA isn't actually signed yet" (when a stage requires one) |
| Take something back | "Undo that" · "Move it back to Proposal" · "Delete the duplicate Acme opportunity" · "That was a call, not a meeting" · "It's Renshaw, not Renzo" |
| See how your company sells | "Show me our sales process" · "What's in the product catalog?" · "What does Proposal require?" |
| Hand things over (leaders, admins) | "Give the Acme deal to Bob" · "Which deals have no owner?" · "Give Acme and Globex to Pete" (account owners) |
| Put an opportunity away | "Archive the Acme pilot, budget frozen" · "Which of my deals are archived?" · "Bring back the Acme pilot" (see Archiving) |
| Set up a recurring check | "Every week, tell me which of my deals have gone quiet" (see Automations) |
| Learn how the product works | "How do I connect my calendar?" · "What does pipeline coverage mean?" |
| Change your language | "Switch to Finnish" · "Byt språk till svenska" · "Vaihda kieli englanniksi" (see Your language) |
A salesperson's answers are always about their own opportunities. Leaders, executives and admins can ask about the whole company or any one person. A leader changes only their own team's opportunities, and an executive changes nothing (Aino answers but doesn't update anything for them). See Who can see what.
Am I on track this quarter?
Forecast
Q4 (Oct–Dec) 2026
Forecast — Q4 (Oct–Dec) 2026
Your pipeline, quota-weighted by stage
Bookings and forecast by month
Pipeline created Bookings (closed won) Expected to close Monthly quota share
Forecast categories
Where the quarter lands if each confidence level closes on top of what's already booked.
| Adds | Lands at | of quota | |
|---|---|---|---|
| Booked | €12K | 8% | |
| Commit | +€48K | €60K | 40% |
| Best case | +€0 | €60K | 40% |
| Pipeline | +€300K | €360K | 240% |
| Projected | €128K | 85% | |
Closing this month
No open opportunities have an expected close date this month.
New pipeline this quarter
1 opportunity created this quarter.
- Acme Analytics Add-onOct 3€20,000
Ask in chat — try "Are we on track this quarter?" or "How did we do against target last quarter?"
The built-in guide
Click the ? button at the top of a chat ("What can I ask?"), or type help or ? as a message, to open a list of example questions.
Pilot budget approved
What can I ask?
This chat understands plain language. Here's what you can do — no special syntax required.
Log what happened
Describe a call, meeting, or email in plain language and it gets filed against the right deal, account, and contacts automatically.
- "I called Sarah at Acme about the Q3 renewal, she wants to move forward"
- "Had a meeting with Umbrella Corp today, they asked for a 10% discount"
- "Emailed Bob Chen to follow up on the Initech proposal"
Look up a deal
Ask about a deal by name to see its stage, value, and recent activity.
- "Show me the Acme Renewal deal"
- "What's the status of the Umbrella Corp deal?"
Update a deal
Change a stage or price just by asking — no need to edit anything manually.
- "Move the Acme Renewal deal to Proposal"
- "Set the Umbrella Corp deal to 75,000"
Ask about your pipeline
Ask general questions about your deals, accounts, and contacts.
- "Which of my deals are closing this month?"
- "What deals do I have with Initech?"
Report on customers and products
Get a chart-and-summary breakdown for a customer, a product, or your whole pipeline — win rate, deal count, value by stage, best sellers, and cross-sell whitespace.
- "Is Saab a customer of ours?"
- "How many customers have bought Widget Pro?"
- "What's the pipeline for Acme, and what could we sell them next?"
- "What's our win rate on the Enterprise plan?"
- "What are our best-selling products?"
- "Who are our top accounts by pipeline value?"
Check targets and quota
See target vs. actual for yourself, someone on your team, your team, or the whole org.
- "What's my target this quarter?"
Check pace and attainment
A fuller dashboard than a raw target number — projected attainment, pipeline coverage, win rate, and bookings and forecast by month.
- "How did we do against target last quarter?"
- "Are we on track this quarter?"
- "How does our pipeline compare to our quota pace?"
- "What's our pipeline coverage?"
Tasks and reminders
Ask for a reminder, see what is open, or tick something off.
- "Remind me to send Maria the order form on Friday"
- "What's on my plate this week?"
- "I sent the order form, mark that done"
People on a deal
Say who decides, who influences, and who has left.
- "Maria is the decision-maker on the Acme deal"
- "Pekka is an influencer"
- "Maria left Acme"
Automations
Describe a check you want run every day or week; Aino sets it up and you can pause or remove it later.
- "Every week, tell me which of my deals have gone quiet"
- "What automations are running for me?"
- "Pause the quiet-deals check"
Where to put your time
If your admin has Focus switched on: a ranked list of the opportunities that most deserve your time.
- "Where should I put my time this week?"
- "Weigh closing dates more than deal size"
References and similar wins
If your admin has references switched on: find customers like this one that you won, and how.
- "Have we won a customer like Acme?"
- "Globex is happy to be named as a reference"
Talk instead of typing
Click the microphone, or New voice chat in the sidebar, and just speak. Aino answers out loud and files everything the same way.
- "Had a call with Maria at Acme, they want to move forward"
Your language
Aino writes and speaks the language you chose in Settings. Ask it to switch, and the whole app follows.
- "Switch to Finnish"
- "Vaihda kieli englanniksi"
Type help or ? in the chat at any time to open this guide again.
Your language
Aino writes and speaks the language you chose under Settings › Profile (English, Finnish or Swedish), from the first reply in a new chat, whatever language you use yourself. To change your language, just ask: "switch to Finnish", "byt språk till svenska", "vaihda kieli englanniksi". The app's own labels switch at the same moment, exactly as if you had picked the language in Settings, and it follows you to every device. This works on a voice call too. If you keep writing in a language that isn't the one you chose, Aino may offer once to make it your language. Text you ask for in another language, like an email to a customer, comes in that language.
- Switch to Finnish09:40 AM
- Selvä, vaihdoin kielesi suomeksi. Vastaan tästä lähtien suomeksi, ja sovelluksen valikot vaihtuivat samalla.09:40 AM
- Kiitos! Mitä Acmen pilotille kuuluu?09:41 AM
- Acme Pilot on Proposal-vaiheessa (48 000 €). Seuraava tapaaminen on torstaina 8.10. klo 10, ja yksi tehtävä on auki: lähetä tarkistettu tarjous Marialle. View deal09:41 AM
One chat per opportunity
When a chat is about an opportunity, Aino remembers that. You don't have to repeat the name: "closed it", "add a task", "update the price" all apply to that opportunity. In the sidebar, the chat moves under its opportunity. A chat you start with the + next to an opportunity stays there. Start a new chat when you want to talk about something else.
A chat that changes several opportunities at once ("move both Acme deals to November and Globex to December") stays under Chats. If the conversation then sticks to one opportunity for two requests in a row, the chat moves under that one.
Aino names each chat after what it's about. Under an opportunity, the name doesn't repeat the opportunity or the company. Next to each chat you see how long ago it was last used (5m, 2d, 1w), and each message shows its time, with a heading for each day. A new chat shows up in the sidebar once you've sent it something.
The sidebar has two parts:
- Opportunities, grouped by company. A dot means something new happened. Click the arrow to see the chats about it.
- Chats, for conversations that are not about one opportunity.
Archiving and deleting chats
Hover over any chat in the sidebar (or use the icons next to the title of an open chat):
- Archive (the box icon) moves it to Archived at the bottom of the sidebar. Nothing is lost.
- Delete (the bin icon) asks first, then removes it for good — it no longer shows up anywhere, not even in search.
Chats are also archived on their own when:
- The opportunity they are about is won, lost or archived.
- You only asked to see your tasks ("what's on my list?") and nothing changed. Other questions stay in the sidebar until you archive them.
Open Archived at the bottom of the sidebar to see your archived chats (after your archived opportunities); hover one to Unarchive or delete it. Search finds them too: press ⌘K and type part of the title or something said in the chat; they're marked Archived. An open archived chat has Unarchive at the top, or just send a new message in it.
Chats the system starts for you
- New AI insights — Company: when new research arrives on one of your accounts. Ask follow-up questions about it, or add the people it found as contacts. See Accounts & contacts.
- Log email: subject: when an email you sent to the log address needs an answer (for example, which customer it is about). Pick an option and the email is filed.
- Which company is …?: when Aino can't tell which company a new account is (with New account lookup on). Pick an answer or type one, and the account is updated.
- Why was … lost?: when an email closed one of your opportunities as lost without saying why. Answer in a sentence and the reason is filed. See Your opportunities.
Talk instead of type
With voice chat you talk to Aino out loud, which is handy in the car or between meetings. It does everything the typed chat does and answers out loud.
- Start it with the microphone button in the message box (shown while the box is empty), New voice chat in the sidebar, the Or just talk to me button in a new chat, the voice button on an opportunity's page, or ⌘⇧Space (Ctrl+Shift+Space on Windows). On a phone, use the button in the bottom bar.
- Aino opens the call: in a new chat it asks what happened today, in a chat about an opportunity it asks what's new with that customer, and in a chat you come back to it picks up where you left off.
- A chime (and a buzz on a phone) means it's your turn. Heard enough while Aino is still talking? Just start talking over it, or press Skip (or the space bar): the rest of the spoken reply is dropped, the written answer stays in the chat, and the call goes on. Before Aino records something you said, it names the customer in a few words so you can correct a misheard name, and saying a name again corrects it; a short "Reconnecting…" is just the network changing, and the call carries on.
- Need time to think? Aino normally answers when you pause. Pick When I say so in your set-up or under Settings › Profile › Voice conversations, and from your next call Aino waits until you say one of your phrases or press Done (or the space bar), however long you pause. The suggested phrases are "over to you", "your turn", "done" and "over" (in Finnish and Swedish there are ones of their own too), and you can remove them or add your own. Say the phrase as the last thing, on its own. What you've said so far shows in the chat. In this mode "done" hands over instead of hanging up; "I'm done" still hangs up.
- Say "thanks", "I'm done", "stop" or "bye" to hang up, or press Esc or End. Opening another chat, or putting the phone app in the background, also ends the call. A call also ends by itself after 15 minutes (Aino says so a minute before) or when your daily AI allowance is spent: Aino tells you before hanging up, and a note under the chat says why.
- The conversation is saved as a normal chat you can read later.
- It speaks your language, the one chosen in Settings, and follows you if you speak another.
Had a call with Maria at Acme. They want to go ahead with the pilot. She needs the quote by Friday.
Say "over to you" or press Done
End- Who
- Your admin
- Where
- Settings › Organization › Voice chat
- Until then
- On for new workspaces. If your admin switched it off, the microphone buttons are hidden.
Spoken minutes count toward your daily AI allowance, and there is a daily limit on how many voice calls one person can start. When you reach it, typed chat still works.
Drop in a spreadsheet
Click the paperclip next to the message box to upload a .csv, .xlsx or .xls file of companies and contacts. It is imported right away (there is no preview), and a View import button shows the progress. Everyone except executives can do this. For a careful import with a preview, ask your admin to use the company set-up.
Find anything: ⌘K
Press ⌘K (Ctrl+K on Windows), or click the magnifying glass at the top of the sidebar. Type to search opportunities, tasks, accounts, chats and your inbox, or jump to any page. Chats are found by their title and by what was said in them; a chat found by its messages shows the words that matched under its title. Picking a task in the Complete a task section ticks it off immediately.
Go to
Complete a task
Chats
If the chat stops answering
| Message | What it means |
|---|---|
| "You're sending requests too quickly…" | Wait a moment and send again. |
| "You've reached today's AI usage limit…" | You used your AI allowance for today. It resets at midnight UTC. The rest of the CRM keeps working. See Usage & billing. |
| "Your workspace has reached today's AI usage limit…" | The whole company hit its daily ceiling. It resets at midnight UTC. |
| "This AI feature has been turned off for your account…" | The AI was switched off for you or your company. Contact ainocrm support. |
| "The assistant is temporarily unavailable…" | The AI service behind Aino is not answering. The ainocrm team is alerted automatically the moment this happens; try again in a little while. Everything else in the CRM keeps working. |
| "The assistant is busy right now…" | A short burst of demand. Wait a minute and send again. |
| "Something went wrong on our side… Reference: …" | An error on our side, reported to the ainocrm team automatically. Try again; if it keeps happening, quote the reference when you contact support. |
If sending fails, your text is put back in the box so you don't lose it.